Saturday, June 25, 2011
Saturday, June 18, 2011
Typical Real Estate Marketing Plan
Cirrus Listing Option $399 - Our Most Successful Program
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Product - Powerful Full Listing Flat Fee MLS Listing Program
The Full MLS Listing Package is the most powerful, far reaching home selling strategy that property owners can utilize. The MLS is the only tool available which reaches every real estate professional in your area, and alerts them that your home is for sale. Plus, MLS listings are searched by up to 10 million, individual, internet home shoppers each month. Perhaps, best of all, the MLS offers homeowners the option to save thousands of dollars in commissions, without sacrificing their reach.
Our MLS Listing Program Includes:
1) A 6 month listing* on your local Multiple Listing Service (MLS) with multiple photos and detailed information
2) A 6 month listing* on your local MLS database, which can also be viewed on Realtor.com
• SHOWCASE Listing on Realtor.com
• Up to 25 photo images on Realtor.com
• Customized headline on Realtor.com
• Customized 250 character special text marquee on Realtor.com
• Customized 2500 character description on Realtor.com
• Upload Video Tour for Realtor.com and YouTube.com
• Bonus - FREE webpage with up to 20 photos and video tours
• Free Color Property Flyer download
3) Automatic property listing feeds to Google, Yahoo, MSN, Zillow, TheHungryAgent.com, Zillow, Trulia, Craigslist, Move.com and other major portals for real estate.
4) Free Featured Home Listing and Webpage on our site includes 20 photo’s, video tours with additional listing feeds to major websites not covered in the MLS.
5) Free Legal Forms and Contracts for Your Area.
6) Sales and Marketing Help and Advise.
7) Free Blog and Up to the Minute News about Real Estate.
8) Coordinated close with First United Title Co.
9) Kansas and Missouri require offers to be presented to agents.
We provide an OfferRunway where you get your offers automatically
Services included in Full Listing Package
1)Showing Service
2)Combination Lock Box
3)Professional Yard Sign
(*up to one year in many locations)
What are the steps to get on the MLS?
1) Order an MLS for a low flat-fee through our feedback form or by calling 816-694-3448
2) A local agent will contact you directly and provide you with the necessary paperwork.
3) Return the completed paperwork to the agent who will place your home on your local MLS within 48 hours.
4) The agent will contact you directly to confirm your home has been placed on the MLS and provide you with the MLS number for your property.
5) When a Realtor® brings you a buyer that results in a successful home sale, you pay the buyers agent a commission (typically 2-3%)
Want to Get Your Home on the MLS and Keep Your "By Owner" Status?
Now there is a way! A company designed to simplify the home selling process by providing useful information, innovative technology and quality products that give homeowners a choice. Since our inception, the #1 request heard from homeowners is the desire to place their homes on their local Multiple Listing Service (MLS). If after reading, you think the power and the exposure offered by the MLS fits your needs, please contact us at 816-694-3448 or Ed@FlatFeeGuy.com
What is the Multiple Listing Service (MLS)?
MLS stands for Multiple Listing Service. The MLS is a database of homes for sale in a specific area and is run by the
local Board of Realtors®. It's the traditional method agents use to find homes for their buyers or to advertise their
listings to other agents.
What is the benefit of putting my home on the Multiple Listing Service (MLS)?
There is one very significant benefit to having your home listed on the Heartland MLS EXPOSURE to the local pool of
real estate agents! The fact that you have your home for sale in the MLS will now be known by the hundreds, if not
thousands, of real estate brokers and Buyer's Agents in your market who are helping buyers find homes.
How long will my home be listed on the MLS?
Six (6) months.
What is the difference between a Sellers Agent and a Buyers Agent?
A Seller's Agent lists the property, represents the seller and is legally obligated to put the seller's interests above all others. A Buyer's Agent represents the purchaser in the transaction and puts the buyer's interests above all others.
What does it mean to "co-op"?
Co-op (cooperative payment) means that you would be willing to pay a Buyer's Agent a fee for bringing a
buyer to you. Typically, a Buyer's Agent is paid 2.5% - 3.0% of the sales price. It is necessary to list the commission amount you are willing to pay on the MLS when you list your home with the real estate agent.
If I do not want to "co-op" with a Real Estate Agent, is the MLS still a good idea for me?
No. A Buyer's Agent expects compensation. Without offering it, an agent will have no reason to bring a buyer to your
home.
Do I have to pay an agent if I put my home on the local MLS but find the buyer myself?
NO! In this scenario, you would have only spent $399 ** to get on the MLS using
So what are my cost savings with putting my home on the MLS as opposed to going with a full- service Real Estate
Agent?
Let's go through both scenarios with the assumption that you are selling your home for $150,000. One scenario uses a
regular full-service Seller's Agent with a 7% commission. The other scenario uses Yes Flat Fee MLS service.
Using Traditional Real Estate Agent Using Yes MLS service only
Your costs $10,500
(7% of $150,000) $399 **
(MLS fee)
$4,500
(3% "CO-OP" fee)
Total paid
after sale $10,500 $4,899
SAVINGS OF $5,701
Think about it. Wouldn't you rather use that money for a vacation or a new car? When you're ready for MLS, we're here to help you!
** $399 MLS fee includes a $50 non-refundable processing fee.
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